Welcome
Altitude Vend Co. is a proudly LGBTQ+-owned business founded in Sacramento by Riley Updike. We deliver food, drink, and lifestyle brands to our community through creative vending, pop-ups, and service-focused ventures.
Our Story
Riley Updike launched Altitude Vend Co. after building a successful foundation through Laser Art Alaska LLC — a creative studio and product supplier known for brands like My Alaskan Gifts, Peninsula Vending, Peninsula ATM, and the original Aviators Coffee Co.. With over 100 wholesale partners and a high-volume reputation, these ventures helped lay the groundwork for what is now a growing family of community-driven brands under the Altitude umbrella.
Our Brands
🍴 Food & Drink

Alleyway Bites
Street food, mini pancakes, and craveable late-night eats.

Aviators Coffee Co.
Travel-inspired coffee, fueling your next adventure.

Alleyway Spices
Flavorful blends like Alley Dust for bold home cooking.
🛠️ Tech & Tools

Alleyway HR
HR tools for food trucks, pop-ups, and mobile teams.

Splash & Shine
Mobile patio cleaning built for apartment living.
🌈 Lifestyle & Community

Prideful Attire
Queer-themed apparel, art, and sticker drops.

Pawsome Pet Retreat
Private pet boarding and doggy daycare in Sacramento.

Parkside Harvest Market
North Natomas’s seasonal farmers market & vendor fair.

Alleyway Events
Event planning and vendor coordination for pop-ups.
Meet Our Team

Founder & CEO
Altitude Vend Co.

Manager of Company Operations
Altitude Vend Co.